The annual report from the Council for Responsible Nutrition is out and once again, vitamins and minerals tops the list. Of those who take vitamins, 97% say they regularly take vitamin and mineral supplements, followed by 57% who take a multivitamin. Year after year, this CRN study solidifies the value of letter vitamins and minerals for those seeking a healthy lifestyle.
The report also lists the primary reasons consumers take supplements:
1. 42% Overall Health and Wellness
2. 30% Energy
3. 28% To Fill in Nutrient Gaps
4. 23% Immune Health
5. 22% Bone Health
And where do they buy? The answer may surprise you. It's not entirely on the internet. Most supplement users shop the old fashioned way in stores.